Moutai, China’s “national liquor”, is the world’s most valuable liquor brand and the number one brand of distilled spirits in the world. Moutai is the absolute top choice for Chinese baijiu.

With the distinctive cultural characteristics it signifies, Moutai has been accepted by Western drinkers as a traditional Chinese drink that is also enjoyable and sophisticated, and modern and rich in culture at the same time.

We opened the first Moutai flagship store in the Southern Hemisphere in 2014. Based in the heart of Sydney Chinatown, Moutai Shop is a great place to buy our products and to learn Moutai cultures and baijiu knowledges.